Design Brief

All successful brands have a clear brand language that is displayed across their range of products. As a designer, imitating your companies brand language across any product line is an important and necessary skill to have.

Problem

Solution

Choose a brand with a clear brand language and design a product that they don't currently manufacture.

Design a smart water bottle based on the visual brand language of the kitchen appliance company Ninja

Brand Research

"Power to the Kitchen."

Brand Identity

#f3f3f3

#939192

#030303

Brand Materials

Brand Form Factor

Consumers

"Drinking a gallon of water is something I try to do everyday, but it is easy to get sidetracked and forget about my goal"

- Blake 28

Ideation

Concept Features

  Tracks daily water consumption

  Send reminders throughout the day

  Reduces single-use plastic bottles

  Reduces single-use plastic bottles

Brushed Stainless Steel

Removable lid with rubber seal

High density 

Polyethylene

Weight sensor tracks water level

Model

▀ Smart

 Convenient

 Reusable